
I didn’t know there was such a thing as “summit season.” The end of September through October is a time where digital conferences reign. I received my first email inviting me to 3 free summits before the end of the month. As they say, nothing is really free. As soon as someone signs up for the summit, their email address is shared with the presenters. By the next day, one can expect a dozen new emails in their inbox inviting them to purchase a book, course, or webinar.
Nothing wrong with marketing. Or offering something for free to encourage people to try your product or service. The issue is with me. I feel obligated to keep the emails, read the newsletters, and try one of their products if it’s reasonably priced. Then all of that sits on my computer for a while longer.
And most of the time? The information isn’t applicable to me. Either I already know it, have already tried it, or it doesn’t fit with my process or personality. I held onto that first invite email for a hot second, wondering if this time I would find something that would really make a difference in my writing or my marketing. I ended up deleting the email.
I have four weeks before huge chunks of my time revert back to pockets of possibility (i.e. writing time). After a celebration, I’m looking forward to falling into my comfort zone. If some parts of my life are okay, it gives my creativity an opportunity to expand. And if my inbox isn’t overflowing with information that isn’t pertinent to my writing, then playing with my projects is a go. How long does it take you to make a decision about furthering your knowledge or not?

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